My Portfolio
ABOUT ME
6+ years of Digital Marketing experience in 20+ industries including AI/Tech, beauty, consumer electronics, higher education, home services and more. Continuously delivered measurable results through digital marketing strategies.
Highly skilled at operating the marketing technology stack, as well as data analysis, marketing automation, social media, and email campaign management.
MY EXPERIENCE
Oct 2023 - Present
Nov 2022 - Oct 2023
Jan 2022- Sep 2022
Mar 2021 - Dec 2021
Sep 2017 - Jan 2021
Platform Expertise:
Google Analytics 4, Microsoft Dynamics 365
Data Visualization:
Quarterly Reporting Decks, Visual Insights Representation
Metrics & Optimization:
Social Media, Email, and Website Traffic KPI Tracking, Conversion Analysis, Leads Generated, Actionable Recommendations
Email Marketing Strategy:
Email Template Building, Automation Workflow Design, Customer Journey Mapping, Personalization Tactics, List Segmentation, Unsubscribe Management
Automation & Workflow:
Autoresponder Setup, Drip Campaign Creation, Behavior-triggered Emails, Nurture Sequence Design
Platform Proficiency:
HubSpot, Salesforce, Microsoft Dynamics 365
Drip Campaigns:
Automated Drip Sequences, Lead Nurturing Email Workflows
Paid & Organic Campaign Management:
Content Strategy, Content Creation, Community Engagement, Hashtag Utilization, Platform-Specific Optimization
Platform Proficiency:
TikTok, Twitter (X), Facebook, Instagram, Pinterest
Campaign Analysis & Reporting:
KPI Tracking, Quarterly Performance Reporting, Data Optimization
Google Ads, Google Analytics 4, Instagram Content Editor (Reels), Microsoft Dynamics 365, Microsoft Teams, Salesforce, Slack, SquareSpace, Shopify, Vimeo, WordPress, Zoom, GemPages, PageFly, Canva, HootSuite, Animoto, SpyFu, Simprosys
City of Richmond
50's Burgers
CleanScene